1. Rethinking Your Packaging

    Rethinking Your Packaging

    Cause Artist has got a really interesting article here. It's called How Brands Can Have a Positive Impact With Packaging.

    In it, Maxine Ducker makes some really poignant arguments about re-thinking your product packaging. This one was particularly thought-provoking:

    Some other small brands have started to become truly original with their packaging, making their customers feel that they are seen and valued. So what if you create a unique piece of art with your packaging that your customer will worship? What kind of message are you sending along with your orders? How are you spreading the values that you ...

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