Here's a compelling article from the Harvard Business Review. It's called "Conscious Capitalism" is Not an Oxymoron.
In it, John Mackey and Raj Sisodia share some perceptive observations. Here’s one that’s particularly thought-provoking:
Ultimately conscious businesses create lasting value as the world evolves to even greater levels of prosperity, helping billions of people flourish and lead lives infused with passion, purpose, love and creativity — a world of freedom, harmony, prosperity and compassion.
Have a look at the rest of the article for more of the author’s observations.