1. Articles from John Rampton

    1-3 of 3
    1. Which Marketing Model is Best for This Quarantine Season?

      Which Marketing Model is Best for This Quarantine Season?

      We thought this one would make for an interesting read while we're all on lockdown. It's called Pick a Marketing Model That Lets You Pay for Results, Not Potential.

      There are some really meaty insights here. This one, for example, was particularly thought-provoking:

      In a precarious marketplace, businesses need to stabilize their immediate future by investing in channels that they know will drive profit. Affiliate marketing is the model for this moment: It’s built on transparent and trusting relationships, where brands and partners set clear expectations and companies only have to pay for the outcomes they get ...

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      Mentions: relationships
    2. Lazy Content Marketing Can Derail Your Campaigns

      Lazy Content Marketing Can Derail Your Campaigns

      Here's some food for thought from Kochie's Business Builders. It's an article titled Don’t let your content marketing be lazy and it's got some really fascinating points.

      This one, for example, was particularly thought-provoking:

      You might be an industry thought leader or a prolific writer, but if your content is not cleaned up and well presented, then your blog post, ebook, tweet, or comment will work against you instead of for you. Additionally, headlines often determine page views, so summaries and metadata must accurately describe the substance of the content.

      Give the rest of the ...

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    3. Tips to Manage Your Time More Efficiently

      Tips to Manage Your Time More Efficiently

      Here's a really thought-provoking piece from the Entrepreneur. It's titled 24 Time Management Strategies to Be More Efficient

      There are some really interesting suggestions here. This one's particularly fascinating:

      Parkinson’s Law states that "work expands to fill the time available for its completion.” That means if there isn’t a deadline for a specific task, you’ll use up as much time as you want. If there is a time restraint, however, you’ll be more motivated to beat the clock.

      Setting time limits can also encourage you to get into a flow state of mind ...

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    1-3 of 3
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    Tips to Manage Your Time More Efficiently Lazy Content Marketing Can Derail Your Campaigns Which Marketing Model is Best for This Quarantine Season? Here's What the Future Looks Like for Lead Generation Personal Finance Apps You Checkout While on Lockdown What You Can do To Help You Hit the Ground Running When the Lockdowns are Over Keeping Your Wits About You and Staying Happy During Crisis Attitudes That'll Get us Through This Troubling Times Helpful Meditation Tips Business Insurance for Covid19: Are We Covered? Things You Can Learn While We're All on Lockdown Business Building Doesn't Have to Stop Just Because of the Pandemic